How to get better SEO in the US if you are in another country
I just visited a lovely new website for a beautiful new hotel. The site has a great design- but the content is poorly written for US...
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- Feb 19, 2019
- 2 min
Primary Matters: Why First in the Nation is of Value to America, and New Hampshire
Back in the day you would get a call. “So and So Congress-person from some Midwestern state was coming to town… And, would you like to...
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- Feb 14, 2019
- 4 min
Discovering how old propaganda is hard to escape
Camões’ tomb is empty. Portugal’s great poet has a couple of monumental tombs, and his remains are in neither. For years I wondered if...
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- Jan 24, 2019
- 2 min
New Hampshire Primary Communications
As the old joke goes, its may not be spring but the sap is running. Soon, all kinds of hopeful politicians will crowd into New Hampshire...
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- Jan 1, 2019
- 2 min
2018, the year we had at Louis Karno!
But, where the communications frontier moves, we will be there too, and we welcome 2019!
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- Dec 27, 2018
- 2 min
Getting New Hampshire Covered, Again
In 2017, our new effort with Granite State Progress got some 50,275 New Hampshire residents enrolled in a plan for 2018 through the Health I
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- Dec 13, 2018
- 3 min
A BRAND is a space in the mind
Brands with a strategic perspective come out of recessions stronger and the weaker Brands fall by the wayside - the ability to display chara
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- Nov 15, 2018
- 3 min
The differences in Communication in a Democratic versus an Autocratic System
The Truth, the Washington Post says, dies in darkness. And, a combined constant attack on the media with a litany or outrageous claims goes
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- Oct 11, 2018
- 2 min
“Manchester has Concord-envy”
We built it, and they are coming – but the image and message are ours to craft or be created by others – so please pitch in, and lets share
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- Oct 2, 2018
- 5 min
6 Amazing Ways to Make Most Out of SEO
The best SEO agency is full of fairly standard SEO optimization tips to improve your SEO. Optimize your meta, write relevant content and qua
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- Sep 20, 2018
- 1 min
Reconnecting Concord and New Hampshire
Concord. It is the capital of New Hampshire – a vibrant city with a booming cultural scene – and a host of new eateries plus a boutique...
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- Sep 13, 2018
- 2 min
Sharing is caring: Simple tips to get your social media contents shared
Sharing is caring: Simple tips to get your social media contents shared
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- Sep 6, 2018
- 2 min
18 tips to get the attention you deserve
Before you make your pitch, figure out the news hook. Why would readers/listeners/viewers want to know about the organization’s...
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- Aug 2, 2018
- 2 min
One Size Fits All Marketing? Not Anymore
Life magazine is dead. And so is the one-size-fits-all marketing effort. Yes, back in the day there was one overarching message. And you as
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- Jul 26, 2018
- 2 min
5 things non-profits should be thinking about now
. Taking the non out of non-profit is easy to do. If your annual report is nicer than Ford’s, if your website is better than Amazon’s – then
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- Jul 20, 2018
- 2 min
What we can learn from how Maine uses products to build brand
The challenge has always been linking food to travel brand – and Maine does that well. In fact, it is hard to find a great travel brand that
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- Jul 12, 2018
- 2 min
Between the arts and trees
Today’s challenge is to find out what people like, and then reach out to them with information that will get them to plan a trip. So, resea
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- Jul 6, 2018
- 2 min
Introducing Americans to the Azores
The opportunity was huge – there were a couple hundred thousand people of Azorean descent in New England. And Azorean food was part of the N
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- Jun 29, 2018
- 2 min
A fresh approach to marketing Concord, NH
Everything is going right in Concord, NH, these days. The Main Street Project helped reinvent the city’s downtown – leading to a wealth of n
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- Jun 21, 2018
- 3 min
2018 Trends from America that can Benefit Portugal
Last year, a total of 21.4 million passports were issued in the US, the highest number ever recorded. Compare that to the 6.3 million that w
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