Marketing

Aug 16, 2017
1 min

Why American racism is dangerous

American racism is dangerous. Why? Eugenics, for one, the fake science of racial purity. It spread across America as a public health...

Aug 10, 2017
2 min

Culture kick started the NH tourism business, and needs a seat at the table

So, now with a new game plan, and our natural and cultural treasures in one basket it is time to start talking about our creative economy –

Jul 19, 2017
3 min

Portugal: Lessons for branding and using travel to sell products

Surely the truth of great products will find its way out sooner or later – but it makes more sense to control that brand by linking it to ev

Jul 1, 2017
2 min

Signs that it is time to get off of Twitter....

Twitter is the go-to online news and social site where users post and reply to "tweets” of 140 characters or less. Twitter is a newsfee

Jun 26, 2017
2 min

SEO, what it means to blog for eyeballs

Use your time to tell stories through blog posts to get SEO

Jun 22, 2017
6 min

Understanding the US traveler - only 36 % of Americans hold a valid passport

U.S. travel to international destinations increased 9% in 2015 over all, but rose more than 18% to Portugal.

Jun 16, 2017
2 min

A importância da criação de uma marca

Para a construção de uma marca é necessário estudar o mercado, estudar a psicologia do consumidor – no caso do turismo, estudar a psicologia

Jun 8, 2017
2 min

Consumer trends and online channels on tourism

It’s important to start by saying that Millennials live by the rule of “if it’s not on the internet, then it doesn’t exist”. And it applies

Jun 1, 2017
2 min

How to attract media to social media posts?

Most people, including journalists, use social media to connect with friends and family, so unless you know a journalist personally, you sho

May 30, 2017
1 min

Sometimes you just want to hide in the bushes....

Sometimes you just want to hide in the bushes. When everything goes wrong, you want to stick your head in the sand and wait for the storm to

May 19, 2017
2 min

Três maneiras para melhor promover o turismo em Portugal

Traduzir literalmente do português para o ingles não é solução. Os Americanos têm um ingles simples, direto e sem floreados.

May 10, 2017
1 min

4 tips to be a great public speaker

A key to success in speaking is not just having something worthwhile to say, but also saying it briefly. We need to follow the speaking axio

Apr 27, 2017
1 min

How to Write a Communications Plan

A Communications Plan Can Mean The Difference Between Attaining Your Marketing Goals Or Going Unnoticed.

Apr 20, 2017
2 min

6 Questions New Hampshire Nonprofits Should Ask Themselves about Marketing

Learn the 6 marketing questions every New Hampshire nonprofit organizations should have answers too.

Apr 13, 2017
1 min

Americans Flock To Portugal | Emulate Their Marketing Success

Portugal is having an amazing year in the US. The European nation is set to have a 22% increase in American guests for 2016, setting a...

Apr 5, 2017
2 min

Art defines New Hampshire

Art is a big deal, it is who we are and a point of pride for the state. New Hampshire today is defined by the arts, and we need to invest mo

Mar 24, 2017
1 min

Why Blogging is a Direct Response Marketing Tactic That Works

Blogs. The work of some guy in his PJs? Wrong. Today many dynamic websites are built on blog platforms such as Typepad and SquareSpace....

Mar 21, 2017
2 min

You may be getting the whole online thing backwards…

So you spent a lot of money on that new website. And it looks great! So why are you sending people away? Yes, that is exactly what you...

Mar 10, 2017
2 min

When It Comes To Marketing, Tragedy is a Brand Killer Not a Strategy

And have a plan. It call comes back to what you are trying to do online – not how cool you think you are. You want to connect and share, no

Feb 18, 2017
2 min

Is Lying Good Marketing? What You Can Learn From the Truth Wars

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