About Us
Jayme Henriques Simões, Agency Head
Jayme H. Simões is the driving force behind Louis Karno & Co. with strategic vision and leading innovative marketing ideas. He established the agency in 1999 and nurtured its growth from a duo of clients to a roster exceeding 30.
Simões was named to NH Business Review’s 2024 New Hampshire 200 list: A unique group of people who have made their mark on New Hampshire’s economy, business climate and the state as a whole.
He has won the Magellan Awards and the Advertising and Public Relations Award from the New Hampshire Travel Council. His leadership extends beyond accolades, as served as president for the Public Relations Society of America-Yankee Chapter. He has lent his expertise to numerous local and statewide nonprofit boards, including the Concord Chamber of Commerce and the World Affairs Council of New Hampshire.
From Chicago, with a degree from Boston University, Jayme is a fluent speaker of Portuguese. A veteran communicator, he often takes the podium as a public speaker, speaking to audiences across PRSA, international wine conferences, chambers of commerce, and various business gatherings.
Laura D. Simoes
Laura works primarily with healthcare, media and nonprofit clients. She is a former staff member for U.S. Senator Jeanne Shaheen, the Episcopal Church of NH and the NH Charitable Foundation. She has a B.S. in Communications from Boston University and an international M.B.A. from Hellenic American University. She has a demonstrated history of working in healthcare and corporate crisis management, public policy, nonprofits and NGO's, faith-based organizations and local, state and federal government.
Partner
Tina Preston, Office Manager
Tina has more than 45 years of office management experience in both profit and not for profit business. She has worked at Louis Karno for 12 years performing client support and accounting services.
Robin Schell
Robin Schell is of counsel. She has more than 34 years of public relations consulting experience and specializes in strategic planning, effective internal and external communication, development of constituency relations programs and opinion leader identification programs.
Robin is a frequent speaker and workshop facilitator for clients, professional associations, civic groups and service organizations on a variety of topics. She has also completed a breadth of valuable work for corporations in the utilities, healthcare and other industries. A resident of Amesbury, MA, Robin graduated from the University of New Hampshire with a Bachelor of Arts degree in English.
Of Counsel
Stacey Smith
Stacey Smith has helped clients with her counseling expertise in crisis planning and problem solving, facilitation and training, developing public relations and marketing plans, and organizational dynamics and development. Stacey has particular expertise in research, specifically, problem analysis and methodology design. She has also worked with a number of clients on the issues and strategies surrounding organizational development.
Stacey graduated from the University of Tennessee with a B.S. in Communication and received an MS in Management, specializing in Organization Behavior from Antioch New England Graduate School. She has also served as an instructor in public relations at New England College and at Antioch New England Graduate School.
Of Counsel
Carlota Almeida
Carlota Almeida is a seasoned marketing and communications professional and a copywriter at heart. She began her career in public relations but found her true niche in digital marketing. A passionate storyteller, Carlota blends global perspective with local relevance in every campaign. With a BA in Media and Communications and international experience across Europe and the United States, she brings insight and creativity to her role. Carlota speaks Portuguese and French, and currently leads Louis Karno & Co.’s social media team.
Partner
Who is L. Karno, and why should we trust him?
Louis Karno started a shoe findings business on Chicago’s Maxwell Street in 1906. Under long-time president Max Siegel, the company evolved into machine belts, shoe insoles, men’s ties, and eventually infant goods. Max Siegel learned to change with the market, and thus survived the Depression by selling adhesive soles for worn-out shoes. In 1993, Siegel’s grandson, Jayme Simões, used capital from L. Karno to start The Inn at Maplewood Farm, which soon became one of New Hampshire’s premier lodging properties. In 1999 the L. Karno legacy changed again, with the founding of L. Karno & Co., a specialized communications and tourism strategies group.
L. Karno & Co.’s goal is simple: Help people to communicate. That is, focus on providing affordable guidance to not-for-profits and small companies that seek a voice for their message.
"“Our greatest asset:
Your goodwill.”
Louis Karno, founder.
Design Partners:
Michael Conway,
Cynthia Lynn Muenier
Louis Karno, at your service
Looking for expert communications strategy, public relations, and brand storytelling? Visit www.lkarno.com — the trusted partner for nonprofits, government agencies, and purpose-driven organizations across New England and beyond. With a proven track record in media relations, crisis communications, event promotion, and digital marketing, Louis Karno & Company crafts tailored campaigns that deliver real impact. Whether you need a media strategy, compelling content, or public affairs support, our experienced team is here to help your mission stand out. Explore our services, success stories, and how we can elevate your voice today.
