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House On A Cliff
About Us

Jayme Henriques Simões, Agency Head

Jayme H. Simões is the driving force behind our client accounts, orchestrating strategic visions and spearheading impactful marketing endeavors. With a profound history, he established the agency in 1999 and has adeptly nurtured its evolution from a duo of clients to a roster exceeding 30.

Notably, Simões has been honored with the prestigious Advertising and Public Relations Award from the New Hampshire Travel Council on two separate occasions, a testament to his unwavering dedication. His leadership extends beyond accolades, as he has assumed the role of past president for the esteemed Public Relations Society of America-Yankee Chapter. Beyond his professional accomplishments, he has lent his expertise to numerous local and statewide nonprofit boards, including influential contributions to the Concord Chamber of Commerce and the World Affairs Council of New Hampshire.

Rooted in Chicago and armed with a degree from Boston University, Jayme is a fluent speaker of Portuguese, bridging cultural connections with finesse. Renowned as an eloquent communicator, he frequently graces the podium as a public speaker, captivating audiences across PRSA engagements, international wine conferences, chambers of commerce, and various distinguished gatherings.

Jayme Simoes
Laura Simoes

Laura D. Simoes

Laura works primarily with healthcare, media and nonprofit clients. She is a former staff member for U.S. Senator Jeanne Shaheen, the Episcopal Church of NH and the NH Charitable Foundation. She has a B.S. in Communications from Boston University and an international M.B.A. from Hellenic American University. She has a demonstrated history of working in healthcare and corporate crisis management, public policy, nonprofits and NGO's, faith-based organizations and local, state and federal government.


Tina Preston

Tina Preston, Office Manager

Tina has more than 35 years of office management experience in both profit and not for profit business. She has worked at Louis Karno for 12 years performing client support and accounting services.

Robin Schell

Robin Schell is of counsel. She has more than 20 years of public relations consulting experience and specializes in strategic planning, effective internal and external communication, development of constituency relations programs and opinion leader identification programs.


Robin is a frequent speaker and workshop facilitator for clients, professional associations, civic groups and service organizations on a variety of topics. She has also completed a breadth of valuable work for corporations in the utilities, healthcare and other industries. A resident of Amesbury, MA, Robin graduated from the University of New Hampshire with a Bachelor of Arts degree in English.

Of Counsel

Robin Schell
Stacey Smith

Stacey Smith

Stacey Smith has helped clients with her counseling expertise in crisis planning and problem solving, facilitation and training, developing public relations and marketing plans, and organizational dynamics and development. Stacey has particular expertise in research, specifically, problem analysis and methodology design. She has also worked with a number of clients on the issues and strategies surrounding organizational development.


Stacey graduated from the University of Tennessee with a B.S. in Communication and received an MS in Management, specializing in Organization Behavior from Antioch New England Graduate School. She has also served as an instructor in public relations at New England College and at Antioch New England Graduate School.

Of Counsel

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Beth LaMontagne Hall

Beth has been a professional writer for more than 15 years, first working in journalism and later transitioning to writing for the business world. Her reporting experience includes the Associated Press, Yankee Magazine, and the New Hampshire Union Leader. Beth has worked in public relations and content marketing at firms throughout New Hampshire writing for a wide range of businesses and industries. She is also the host of the podcast and live storytelling series Long Story Short.

Who is L. Karno, and why should we trust him?

Louis Karno started a shoe findings business on Chicago’s Maxwell Street in 1906. Under long-time president Max Siegel, the company evolved into machine belts, shoe insoles, men’s ties, and eventually infant goods. Max Siegel learned to change with the market, and thus survived the Depression by selling adhesive soles for worn-out shoes. In 1993, Siegel’s grandson, Jayme Simões, used capital from L. Karno to start The Inn at Maplewood Farm, which soon became one of New Hampshire’s premier lodging properties. In 1999 the L. Karno legacy changed again, with the founding of L. Karno & Co., a specialized communications and tourism strategies group.
L. Karno & Co.’s goal is simple: Help people to communicate. That is, focus on providing affordable guidance to not-for-profits and small companies that seek a voice for their message.

"“Our greatest asset:
Your goodwill.”
Louis Karno, founder.

Kathy Bennett,
Michael Conway,
Carlota Morgado de Almeida
Louis Karno

Louis Karno, of Counsel

Strategic communication is more than getting the media’s attention. We support our clients through public relations, new media and research to build brand, and grow business. A dream team of specialists who can help with everything from direct mail to digital advertising to video and advertising supports the firm. Our partners include:

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Our Clients

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Managed Websites

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