Does a Google Review matter?

Why Increase Your Google Review Score? Google is big. In fact, Google has 4.2 billion users worldwide, which is a market share of 92%. But, increasing your Google review score isn't just about numbers; it's about building trust and fostering meaningful connections with current and potential customers. Start implementing these strategies today to expand your online reputation and drive business success. It will also improve SEO and visibility: more ratings improve your visibility in Google search results. And, everyone starts with Google, so that is valuable real estate. Online reviews, particularly those on Google, have become a vital factor for businesses of all sizes. Positive reviews attract new customers and enhance your online reputation. But how do you go about increasing your Google review score effectively?

Share the Google Review Link via Email and SMS Your customers' ease of leaving a review can significantly impact the number of reviews you receive. Make it simple by sharing a direct review link with them. Try: Go to your Google My Business Account. Click on "Home." Select "Get Your First Review" or "Get More Reviews." Click on "Share Review Form." Copy the link provided. Now, you can distribute the link through various channels, as in: Email: Send your customers the Google review link via email after a transaction or a positive customer service interaction while the experience is still fresh in their minds. It never hurts to ask a guest their opinion on their stay, for example. Feedback surveys are a simple way to gauge customer satisfaction. By adding your Google review link into surveys, you can encourage customers to leave reviews after providing feedback. Include the Google review link on the survey's 'Thank you' screen, allowing customers to click the link after completing the survey. WOM: If someone praises you in person, ask them to leave a review. For businesses with a high footfall, individually reaching out to a customer can be challenging. However, by printing QR codes with embedded Google review links, you can reach customers almost everywhere. Place QR codes at various touch points within your physical location. If you have an online presence, consider adding the Google review link to your website, making it even easier for customers to leave reviews. You can place it in the website footer or customize your order confirmation page to include the link immediately after transactions. Print 'Leave Us a Review' Cards: Print physical cards with steps to writing a review and a QR code for easy access to the review page. Distribute these cards when delivering products, at your physical store, or in restaurants and hotels. Respond to Reviews: Lastly, don't forget to respond to reviews, both positive and negative. Show appreciation for feedback and take action where necessary. Engaging with customers enhances trust and encourages more reviews.