New Hampshire

All Posts
Your Community
Getting Started
Marketing
Public Relations
Crisis Communications
Publicity
policy
real news
Rali NH
Big Pharma
New Hampshire
Branding
marketing trends
pr trends
press kit
media kits
Nonprofits
crisis
Crisi training
crisis training
avoid a crisis
Hard conversations
Trump
blogging
newsletters
outreach
TWA
Aviation
Brand
coronavirus

Mar 4
2 min

What can a Travel Destination do to market itself right now?

These are tough times for tourism. And now more than 1 year into the pandemic – so many destinations are still hitting the pause button...

160

Feb 18
3 min

Why some trust fiction over science

More people have died of COVID-19 in the United States than in any other country. This has to be one of the greatest public health...

130

Feb 4
3 min

Hate speech is not free speech

The Weimar Republic in Germany was hailed as one of the purest democracies of the 20th century. Built on dialog and openness, it...

130

Jan 29
4 min

Here Are 5 Heads Ups Before Hiring PR Firm

What works in a relationship with a PR agency is no different from what works for all good relationships. Chemistry has to be there. They...

170

Jan 7
2 min

2021: Ainda o apanhamos!

If I had to think of a way to sum up 2020, for me it would be the writings of Eça de Queiroz. You may not be aware of Portugal’s great...

110

Dec 24, 2020
3 min

Don't rule out the Creative Economy as a way to rebuild the economy

Arts. Culture. Learning. They are not a luxury – they are the things that define us. What would Salem be without the House of the Seven...

250

Dec 9, 2020
2 min

The Communication Problem with a COVID Vaccine

The news that so many have waited for is here: COVID-19 vaccines are on their way, and in 2021 the world may turn the corner on this...

441

Dec 3, 2020
1 min

This holiday Season, discover the Cinnamon Bear - you won't be sorry!

As the air flows colder, it is hard not to think of the holidays but not think of the Cinnamon Bear. When I was 13, I would study art...

190

Nov 26, 2020
3 min

Why UNH should drop Franklin Pierce, again

I was the chair of the 2004 Franklin Pierce Bicentennial Committee, helping to organize the events and programs that marked the 200th...

421

Nov 12, 2020
2 min

COVID Stories, Rethinking a Campaign to Meet the Moment - Concord NH

The truth was, as COVID transformed cities into less-than-pleasant places to be, Concord’s image was crucial.

290

Oct 1, 2020
4 min

Hard to Respect a Ghost Site like “Respect New Hampshire”

Spoofing? That would be creating a website as a hoax to fool web users into thinking that the website has been created by a different...

1360

Sep 18, 2020
3 min

Recipe for Designing the Marketing Plan that Sets You Apart from the Crowd

How do you stand out in a crowded market and differentiate yourself from the competition? In these complicated times, most of us just...

230

Sep 3, 2020
2 min

Travel’s new normal: Where we go from here…

The world is a changed place today. And the travel market is drastically different too. Most nations are off limits to Americans.

260

Jun 4, 2020
2 min

In a Crisis: If you are going to take a bath, you might as well come clean

If you are going to take a bath, you might as well come clean! We say that a lot in public relations when things go wrong. Hiding facts, and

280

May 27, 2020
3 min

Research is the way forward in marketing's new normal

Now, more than ever, we need to understand the mindset of our key stakeholder audiences in order to navigate the barriers

443

May 12, 2020
2 min

What's next for travel journalism? Survey Says....

The overall message was clear - most surveys are orienting their work towards the post-Covid era.

1080

May 7, 2020
4 min

Can New Hampshire's travel industry recover from this crisis?

Before March 2020, global tourism was in growth mode, with younger travelers seeking the new, bright cities, real culture, and bold cuisine.

700

May 5, 2020
2 min

I can't imagine a world without journalism

"Democracy Dies in Darkness" is the slogan of the Washington Post, first adopted in 2017. But today we may amend that to read journalism die

930

Apr 29, 2020
2 min

5 Communication Tips For NH Non-Profits In Our New COVID19 Environment

This is a defining time for so many non-profits; and the reality is that some will not survive it.

530

Feb 13, 2020
1 min

How to craft a press kit (fast!)

Media kits can deliver the facts supported by graphics and images. So, a lot of what is in the annual report.

200

{"items":["603d05ec5dcad40057923228","5ff3529e791d540017edcad7","6006de4aaf50220017bdfde3","600aff82bbd37600170affd6","5fd10a9b2a03ba001706f5dc","5fb4337e14859a00180804fc","5fc51105b0fddc0017862d27","5fb43a90b914e800174b1840","5fbeb1e4d13aed0017cada7d","5f974e27a4e78a001815a37f","5f7201fff451730017e8720a","5f500d834e0e8500175b0410","5f480876af49e60017e2a541","5e3956ddc13b070017cbffc8","5ec7f15ca1d5130017006170","5eb31aaac2b6dc0017372f68","5eac697bc86bd200172da130","5eb016ac6c95d90017e42490","5e9dff48f35b3e0042ccc763","5e3955cecd11aa001782ce7f"],"styles":{"galleryType":"Columns","groupSize":1,"showArrows":true,"cubeImages":true,"cubeType":"fill","cubeRatio":1.3333333333333333,"isVertical":true,"gallerySize":30,"collageAmount":0,"collageDensity":0,"groupTypes":"1","oneRow":false,"imageMargin":32,"galleryMargin":0,"scatter":0,"rotatingScatter":"","chooseBestGroup":true,"smartCrop":false,"hasThumbnails":false,"enableScroll":true,"isGrid":true,"isSlider":false,"isColumns":false,"isSlideshow":false,"cropOnlyFill":false,"fixedColumns":0,"enableInfiniteScroll":true,"isRTL":false,"minItemSize":50,"rotatingGroupTypes":"","rotatingCropRatios":"","columnWidths":"","gallerySliderImageRatio":1.7777777777777777,"numberOfImagesPerRow":3,"numberOfImagesPerCol":1,"groupsPerStrip":0,"borderRadius":0,"boxShadow":0,"gridStyle":0,"mobilePanorama":false,"placeGroupsLtr":true,"viewMode":"preview","thumbnailSpacings":4,"galleryThumbnailsAlignment":"bottom","isMasonry":false,"isAutoSlideshow":false,"slideshowLoop":false,"autoSlideshowInterval":4,"bottomInfoHeight":0,"titlePlacement":"SHOW_BELOW","galleryTextAlign":"center","scrollSnap":false,"itemClick":"nothing","fullscreen":true,"videoPlay":"hover","scrollAnimation":"NO_EFFECT","slideAnimation":"SCROLL","scrollDirection":0,"scrollDuration":400,"overlayAnimation":"FADE_IN","arrowsPosition":0,"arrowsSize":23,"watermarkOpacity":40,"watermarkSize":40,"useWatermark":true,"watermarkDock":{"top":"auto","left":"auto","right":0,"bottom":0,"transform":"translate3d(0,0,0)"},"loadMoreAmount":"all","defaultShowInfoExpand":1,"allowLinkExpand":true,"expandInfoPosition":0,"allowFullscreenExpand":true,"fullscreenLoop":false,"galleryAlignExpand":"left","addToCartBorderWidth":1,"addToCartButtonText":"","slideshowInfoSize":200,"playButtonForAutoSlideShow":false,"allowSlideshowCounter":false,"hoveringBehaviour":"NEVER_SHOW","thumbnailSize":120,"magicLayoutSeed":1,"imageHoverAnimation":"NO_EFFECT","imagePlacementAnimation":"NO_EFFECT","calculateTextBoxWidthMode":"PERCENT","textBoxHeight":350,"textBoxWidth":200,"textBoxWidthPercent":50,"textImageSpace":10,"textBoxBorderRadius":0,"textBoxBorderWidth":0,"loadMoreButtonText":"","loadMoreButtonBorderWidth":1,"loadMoreButtonBorderRadius":0,"imageInfoType":"ATTACHED_BACKGROUND","itemBorderWidth":1,"itemBorderRadius":0,"itemEnableShadow":false,"itemShadowBlur":20,"itemShadowDirection":135,"itemShadowSize":10,"imageLoadingMode":"BLUR","expandAnimation":"NO_EFFECT","imageQuality":90,"usmToggle":false,"usm_a":0,"usm_r":0,"usm_t":0,"videoSound":false,"videoSpeed":"1","videoLoop":true,"jsonStyleParams":"","gallerySizeType":"px","gallerySizePx":292,"allowTitle":true,"allowContextMenu":true,"textsHorizontalPadding":-30,"itemBorderColor":{"value":"rgba(68,63,63,0.11)"},"showVideoPlayButton":true,"galleryLayout":2,"calculateTextBoxHeightMode":"MANUAL","textsVerticalPadding":-15,"targetItemSize":292,"selectedLayout":"2|bottom|1|fill|true|0|true","layoutsVersion":2,"selectedLayoutV2":2,"isSlideshowFont":true,"externalInfoHeight":350,"externalInfoWidth":0},"container":{"width":940,"galleryWidth":972,"galleryHeight":0,"scrollBase":0,"height":null}}