On the eve of the US entering World War I, the Creel Commission was set up to convince Americans that entering the war on the side of the...

The times they are a changin'. And we have to change too. Not change the rules of how communication works, but rather look at what tools...

Every year Louis Karno shares its prediction for the travel market for the coming year. So, 2022 is a real challenge, but a few things...

When I was a kid, well — a high schooler, I might leave school just a little bit early some spring days. A friend’s mom worked for the...

Words are tools, and they can be weapons. I build my business with words, and words can be keys to understanding — and open doors and...

One of the great casualties of COVID is customer service. It could be because of shortages of labor, or supplies — but one thing is...

The world of travel has changed. Remember what happens next in travel and the market that emerges will be very different from the one...

The approach to marketing has changed. Back in the day a simple newspaper or magazine ad did the trick. But that type of outreach often...

The way we do anything and everything has changed. Buying a new mattress or can opener? You will read reviews online – even on a consumer...

If I had to think of a way to sum up 2020, for me it would be the writings of Eça de Queiroz. You may not be aware of Portugal’s great...

As the air flows colder, it is hard not to think of the holidays but not think of the Cinnamon Bear. When I was 13, I would study art...

The new normal in communications is here. Online meetings, virtual face-to-faces and events, plus the outdoor coffee meetings. Some long...

We have been asked to help with a few travel brands over the years. And, we got to build the foundation back in 2004 for the Azores

We don’t all agree. Not all the time. That is the essence of a democracy. Discussion is the glue of freedom. But how do we bridge the gap, a

The worst brands are general and non-specific. Years ago, New Hampshire struggled to market itself doing a “you are going to love it here” b

The world of marketing is not on its head, it just feels that way. In reality, things just need to be simpler, and more direct.

We’ve made it quick and convenient for you to manage your blog like a boss! First Publish your site, then login directly to your live...

Your Wix Blog comes with 8 beautiful layouts to choose from. Whether you prefer a trendy postcard look or you’re going for a more...

With Wix Blog you can do everything from your phone: write posts, follow members, manage comments & more. After you publish simply go to...

Adding images and videos to your posts is a great way to grab readers’ attention. Writing a text post? You can style it too with bold,...