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Dec 17, 2020
4 min

How a BRAND Can See you Though a Crisis

These are challenging times for any business or organization: Demand, consumer confidence, and spending are all down. Unemployment, discr...

Nov 19, 2020
2 min

7 Reflections on the American Market as seen from Europe

The election is done. The results will be set by Mid-December. A vaccine is coming to the US, but only in mid to late 2021. The road ahea...

150

Jul 29, 2020
3 min

António Guterres was right: It is time to be true to ourselves

For years Portugal has embraced an Age of Discovery, celebrating the navigators who found new routes to build a commercial seaborne empire.

461

Jul 8, 2020
2 min

Looking to hire a PR Firm?

A crisis is not easy, call a professional in and get help.

191

Jun 4, 2020
2 min

In a Crisis: If you are going to take a bath, you might as well come clean

If you are going to take a bath, you might as well come clean! We say that a lot in public relations when things go wrong. Hiding facts, and

280

May 14, 2020
1 min

The time for piano music has passed

A sad crescendo. Images evoking stiff upper lips. So many of the commercials on television have pivoted to this scenario - so much so that c

280

May 1, 2020
2 min

In any crisis plan one thing is always constant: Never lie. Here is why

In the classic crisis plan one thing is always constant: Never lie. The reason is really simple: Lie once and you lose all credibility. Simp

400

Apr 29, 2020
2 min

5 Communication Tips For NH Non-Profits In Our New COVID19 Environment

This is a defining time for so many non-profits; and the reality is that some will not survive it.

530

Apr 8, 2020
3 min

How the travel industry emerges from COVID-19 (If I had a crystal ball)

Certainly, longer flights might be a different story — bigger jets, and bigger destinations may be more of a draw — if the economy recovers.

1250

Apr 6, 2020
2 min

What the three bears have to teach us in the time of COVID-19

Be hopeful. This sucks. But, we will get through it. Share images and thoughts of hope – certainly we all are overdosed on bad news right no

430

Mar 18, 2020
2 min

What to do in a crisis like this with your communications?

Fast evolving! That is what this is… But the forecast seems to be that the Covid 19 issue is long term. The issue is survival. Cut costs now

380

Mar 12, 2020
3 min

How to have that difficult conversation when everything seems at stake?

We don’t all agree. Not all the time. That is the essence of a democracy. Discussion is the glue of freedom. But how do we bridge the gap, a

331

Mar 5, 2020
1 min

Need help to avoid a crisis? Talk to us.

We can build a custom interactive training session, we will work with a select team of spokespersons from your organization and run mock in

210

Feb 27, 2020
7 min

Travel: What to do to prepare for the coronavirus

Now the Coronavirus (COVID-19) is scaring folks across the world... so keep clam and read on!

830

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