Mar 102 minThe Marketing of War has Changed: Truth now mattersOn the eve of the US entering World War I, the Creel Commission was set up to convince Americans that entering the war on the side of the...
Feb 33 minThe Communications Exception of ExceptionalismMyths. Legends. They are part of our self-awareness, our sense of place, our sense of being. The ancients looked at the stars and came up...
Jan 202 minThe COVID-19 pandemic is a “tsunami” that washed New Hampshire away When Covid first hit, a European politician framed the issue in a clear headed way. Portuguese Prime Minister Antonio Costa said that the...
Nov 26, 20212 minHow to get ready for the unexpectedRobin Schell That was the topic of the panel presented prior to the Yankee Chapter of PRSA (Public Relations Society of America) annual...
Nov 18, 20212 minWords are tools, and they are weaponsWords are tools, and they can be weapons. I build my business with words, and words can be keys to understanding — and open doors and...
Nov 4, 20212 minNever before have so many people understood so little about so muchBack in the day, scientist James Burke commented that “Never before have so many people understood so little about so much.” Sadly, this...
Oct 7, 20212 minHiring? Everyone Else is Too: Marketing Staffing HacksDrive down any street, and look at the signs. They don’t say “try our sandwich,” or “save on shampoo here.” No, they all say “We are...
Sep 30, 20213 minFrom Arch Oboler to Star Trek: How old Sci-Fi gives us Insight into the issues of TodayAs a kid, Star Trek was my babysitter from 5-6 pm every day on WGN in Chicago. I can say with much confidence that James T. Kirk was a...
Sep 16, 20212 minNeed a crisis tune up?I got a call the other day from a group in the midst of a crisis. These calls come more frequently than you would expect. And, often the...
Aug 12, 20213 minCommunications in a divided nationA house divided against itself, cannot stand. No nation has lost more people to COVID-19 than the US. One would think that a fact like...
May 4, 20211 minLook North to Canada for a Marketing OpportunityCanada. The World Next Door? Maybe more. For years, Canada was quietly surpassing the US in education, healthcare, quality of living and...
Mar 4, 20212 minWhat can a Travel Destination do to market itself right now?These are tough times for tourism. And now more than 1 year into the pandemic – so many destinations are still hitting the pause button...
Feb 18, 20213 minWhy some trust fiction over scienceMore people have died of COVID-19 in the United States than in any other country. This has to be one of the greatest public health...
Feb 11, 20212 minSave the Gasholder“Boy am I glad we tore that historic building down,” is a phrase said by no one, ever. Today, New Hampshire has a decision before it: Do...
Feb 4, 20213 minHate speech is not free speechThe Weimar Republic in Germany was hailed as one of the purest democracies of the 20th century. Built on dialog and openness, it...
Dec 17, 20204 minHow a BRAND Can See you Though a CrisisThese are challenging times for any business or organization: Demand, consumer confidence, and spending are all down. Unemployment,...
Nov 19, 20202 min7 Reflections on the American Market as seen from EuropeThe election is done. The results will be set by Mid-December. A vaccine is coming to the US, but only in mid to late 2021. The road...
Jul 29, 20203 minAntónio Guterres was right: It is time to be true to ourselvesFor years Portugal has embraced an Age of Discovery, celebrating the navigators who found new routes to build a commercial seaborne empire.
Jun 4, 20202 minIn a Crisis: If you are going to take a bath, you might as well come cleanIf you are going to take a bath, you might as well come clean! We say that a lot in public relations when things go wrong. Hiding facts, and