#crisis

Changing minds and opinions about who you are and your brand through communication strategy

Sometimes brands go through moments of crisis that damage their reputation and surround them with an atmosphere of negative opinions. And...

Crisis in cases of Fraud or Embezzlement

Your number one communications goal during any crisis situation is to protect the integrity and reputationof your organization. This is esp

What to do when a crisis hits

Follow these 10 steps, and you should find the light at the end of the tunnel.

Crisis: Developing media statements

In the event of a crisis, the news media and other parties, including employees, will want to know basic information regarding the event – a

Organizational transitions: How to tame the dangers

Transitions. They can sure be hell to an organization. Going from one leader to another is always a scary and unsure time. Losing a trust

Crisis communication goals

At its core, crisis communication is simply very good communication done very quickly. Communicating during a crisis can be difficult. All t

Recent Columbia Gas crisis has some stark lessons for us all

A rebrand may be order – but a change of culture and crisis planning should be top of the agenda, as this will be a communications case stud

6 Basic Social Media Rules to Remember

Prepare –Post terms of use, disallow profanity, stay in your lane. Monitor – Keep a close eye on all outlets – in time of crisis monitor...

CRISIS COMMUNICATION in cases of Fraud or Embezzlement

Your number one communications goal during any crisis situation is to protect the integrity and reputation of your organization. This is...

Lawyers versus PR people…. The eternal struggle

Something bad happens, and you go around the table asking about next moves.

Sometimes you just want to hide in the bushes....

Sometimes you just want to hide in the bushes. When everything goes wrong, you want to stick your head in the sand and wait for the storm to

Springtime for Hitler and Marketing?

Know when to stop. If you are in hole, don’t dig it deeper – stop, think it through and pivot back to a safe talking point. The more you dig

6 PR lessons from United’s not-so-friendly skies

1. Everyone is a citizen journalist today. Before you send in Jack Bauer to pull some guy off an aircraft, remember that dozens of lenses ar

Why School Administrators Should Continue To Be Afraid ... Very Afraid

There many examples of how not to handle these situations. Many administrations have chosen to keep their heads down, praying that nothing

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