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6 Basic Social Media Rules to Remember

Prepare –Post terms of use, disallow profanity, stay in your lane.

Monitor – Keep a close eye on all outlets – in time of crisis monitor constantly.

Beware of Twitter, where your handle can be used to tag you.

Reply – Respond with professionalism and within key messaging to any call out that merits a reply

Ask the person interaction to connect with a private message (as spelled out in terms of use).

Hide any comment that is wrong, explosive or inflammatory, and delete anything that violates the terms of use- and could cause confusion, fear or panic.

Remember in a time of crisis, many people will use social media as a way to reach you- especially if the phone is not an easy option.

Be prepared, stay in your lane, think before you post.

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