• Realize that people want you to succeed. Audiences want you to be interesting, stimulating, informative, and entertaining. They don't

Recent headlines demonstrate just how hard the job of a communications professional is. There are rules, and even when you follow them – you have no guarantee of success. So, in its basic form “off the record” means speaking to a journalist on background, where your name will not be used, and no quote will be attributed to you. The new term seems to be “leaker” – but the need to get information out there often trumps loyalty. Background or off the record info – has outed cov

A key to success in speaking is not just having something worthwhile to say, but also saying it briefly. We need to follow the speaking axio

Know when to stop. If you are in hole, don’t dig it deeper – stop, think it through and pivot back to a safe talking point. The more you dig