Dec 6, 20182 minThe sudden fall of FacebookThe average American is overwhelmed. With the drumbeat of negative headlines, scandals, and shocking news the result is a desire to flee. So
Sep 13, 20182 minSharing is caring: Simple tips to get your social media contents sharedSharing is caring: Simple tips to get your social media contents shared
Dec 10, 20172 minConsolidation of Social MediaJust about a year ago there were a variety of unique Social media platforms: Instagram, where users shared pictures and short 15-second...
Nov 14, 20173 minFood sells a brand, some tasty lessons...I recently gave a talk on branding and tourism. I offered the group examples of great tourism brands, places like Hawaii, California,...
Aug 24, 20172 minWhy Facebook works better than Google adsFacebook ads are visual and match the ways that people use Facebook, especially on mobile devices. A Facebook ad also depends on the wording
Jun 1, 20172 minHow to attract media to social media posts?Most people, including journalists, use social media to connect with friends and family, so unless you know a journalist personally, you sho
Feb 22, 20172 minHow can a travel destination use social media to help sales?The problem is often that travel destinations see social media as the enemy. A place where guests can post negative reviews. But if you have