Public relations is all about engaging and building a relationship with key stakeholders through several platforms with the ultimate goal...

Today, content is more visual than ever -- it makes your role in content creation all the more important. Comms projects require creative br

Recent headlines demonstrate just how hard the job of a communications professional is. There are rules, and even when you follow them –...

Mark the end of your release with “-30-,” or the pound sign repeated several times “###”. These inform the journalist that the release has e

And for every newsworthy release there are 100 terrible ones today. Add to that many in the media scan their emails because of the prolifera

What is a press release good for? Press releases still have relevance if you follow these four best practices.

The press release – as old as time itself. Does it still work? Sure it does!