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How a BRAND Can See you Though a Crisis
These are challenging times for any business or organization: Demand, consumer confidence, and spending are all down. Unemployment,...
Dec 17, 20204 min read
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7 Reflections on the American Market as seen from Europe
The election is done. The results will be set by Mid-December. A vaccine is coming to the US, but only in mid to late 2021. The road...
Nov 19, 20202 min read
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António Guterres was right: It is time to be true to ourselves
For years Portugal has embraced an Age of Discovery, celebrating the navigators who found new routes to build a commercial seaborne empire.
Jul 29, 20203 min read
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Looking to hire a PR Firm?
A crisis is not easy, call a professional in and get help.
Jul 8, 20202 min read
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In a Crisis: If you are going to take a bath, you might as well come clean
If you are going to take a bath, you might as well come clean! We say that a lot in public relations when things go wrong. Hiding facts, and
Jun 4, 20202 min read
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The time for piano music has passed
A sad crescendo. Images evoking stiff upper lips. So many of the commercials on television have pivoted to this scenario - so much so that c
May 14, 20201 min read
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In any crisis plan one thing is always constant: Never lie. Here is why
In the classic crisis plan one thing is always constant: Never lie. The reason is really simple: Lie once and you lose all credibility. Simp
May 1, 20202 min read
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5 Communication Tips For NH Non-Profits In Our New COVID19 Environment
This is a defining time for so many non-profits; and the reality is that some will not survive it.
Apr 29, 20202 min read
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How the travel industry emerges from COVID-19 (If I had a crystal ball)
Certainly, longer flights might be a different story — bigger jets, and bigger destinations may be more of a draw — if the economy recovers.
Apr 8, 20203 min read
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What the three bears have to teach us in the time of COVID-19
Be hopeful. This sucks. But, we will get through it. Share images and thoughts of hope – certainly we all are overdosed on bad news right no
Apr 6, 20202 min read
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What to do in a crisis like this with your communications?
Fast evolving! That is what this is… But the forecast seems to be that the Covid 19 issue is long term. The issue is survival. Cut costs now
Mar 18, 20202 min read
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How to have that difficult conversation when everything seems at stake?
We don’t all agree. Not all the time. That is the essence of a democracy. Discussion is the glue of freedom. But how do we bridge the gap, a
Mar 12, 20203 min read
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Need help to avoid a crisis? Talk to us.
We can build a custom interactive training session, we will work with a select team of spokespersons from your organization and run mock in
Mar 5, 20201 min read
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Travel: What to do to prepare for the coronavirus
Now the Coronavirus (COVID-19) is scaring folks across the world... so keep clam and read on!
Feb 27, 20207 min read
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