A few months back an article took a look at how Levi’s and Wrangler had grown different markets through unique branding. Levi’s...

More people have died of COVID-19 in the United States than in any other country. This has to be one of the greatest public health...

“Boy am I glad we tore that historic building down,” is a phrase said by no one, ever. Today, New Hampshire has a decision before it: Do...

The Weimar Republic in Germany was hailed as one of the purest democracies of the 20th century. Built on dialog and openness, it...

What works in a relationship with a PR agency is no different from what works for all good relationships. Chemistry has to be there. They...

America is on a journey. And, we just took a detour. As a communicator, the question at hand is this: How do we deal the legacy of the...

We did not get it right a year ago in predicting the pandemic and collapse of world travel in 2020. Not that the signs were not there,...

If I had to think of a way to sum up 2020, for me it would be the writings of Eça de Queiroz. You may not be aware of Portugal’s great...

Arts. Culture. Learning. They are not a luxury – they are the things that define us. What would Salem be without the House of the Seven...

These are challenging times for any business or organization: Demand, consumer confidence, and spending are all down. Unemployment,...

The news that so many have waited for is here: COVID-19 vaccines are on their way, and in 2021 the world may turn the corner on this...

As the air flows colder, it is hard not to think of the holidays but not think of the Cinnamon Bear. When I was 13, I would study art...

I was the chair of the 2004 Franklin Pierce Bicentennial Committee, helping to organize the events and programs that marked the 200th...

The election is done. The results will be set by Mid-December. A vaccine is coming to the US, but only in mid to late 2021. The road...

The truth was, as COVID transformed cities into less-than-pleasant places to be, Concord’s image was crucial.

My first memory of our family home in Portugal, the Casa dos Moinhos, was from Christmas 1977. After a long absence, we spent the holiday...

In order to position any organization for success and capitalize on its unique selling proposition – a rebrand might be in the cards. The...

“The challenge is to take a terrific destination and connect it with a present and future audience. Certainly, the world has changed, and so

The point is that COVID is a game changer. It has altered the course of the travel industry in a disruptive way. Now, large hotels will have

We should all agree that an education is important. But, COVID-19 is a real game changer for higher ed. Is an on-line course load worth less