New Hampshire | Louis Karno & Co.

Why you need a DEI Statement on your Website

I look at so many websites these days, and I often find that many organizations just don't get inclusion. Something as basic as a DEI...

Blogging can be a powerful marketing tool

Blogging can be a powerful marketing tool for many reasons. Blogging continues to hold significant value, and it remains an effective way...

How to make your organization more inclusive

Equity and inclusion are two concepts that are often used together in the context of social justice and human rights. Equity refers to...

How to write a non-profit mission statement

A non-profit mission statement is a statement that describes the purpose, goals, and values of a non-profit organization. It is a concise...

Diversity is more than a catch phrase - it is a way of being

The front page of the Union Leader recently lauded Concord, NH, for allowing side by side religious and atheist displays in front of the...

Can a chicken tender be your brand?

Recently the city of Manchester announced it was interested in a rebrand. And while there are some exceptionally talented agencies in the...

2022: A Year of Thanks

Every year I pick up a pen and say that it has been a good year. And every year it feels true. But, like anything — you can’t just do the...

The new marketing roadmap for nonprofits

The times they are a changin'. And we have to change too. Not change the rules of how communication works, but rather look at what tools...

2022 A Year of Uncertainty, Some Marketing Insights and Predictions

Now that we have welcomed 2022, the road ahead is still far from clear. Marketing will be more specialized as we expect more noise and...

The Communications Exception of Exceptionalism

Myths. Legends. They are part of our self-awareness, our sense of place, our sense of being. The ancients looked at the stars and came up...

The COVID-19 pandemic is a “tsunami” that washed New Hampshire away

When Covid first hit, a European politician framed the issue in a clear headed way. Portuguese Prime Minister Antonio Costa said that the...

Words are tools, and they are weapons

Words are tools, and they can be weapons. I build my business with words, and words can be keys to understanding — and open doors and...

What Kind of Message do New Potential Laws Send about NH?

The NH economy is about to recover. Things are looking up. So one has to wonder why the Legislature and Governor would pass a budget so...

Here Are 5 Heads Ups Before Hiring PR Firm

What works in a relationship with a PR agency is no different from what works for all good relationships. Chemistry has to be there. They...

Address: