As you know, 2020 is the last year of a challenging and transformative decade. There is an uncertainly in the air, and opportunities for...

Things are changing – while the essentials of marketing remain the same, tactics have matured. Here’s a blueprint for a new PR approach to s

As always, the world of marketing is in a state of disruptive change. And, to be sure change is never a bad thing. Remember polyester and be

Hello 2018 – we look forward to the changes you will bring. Here at Louis Karno we love to predict the future – and sometimes we get it righ

Back in the day, when TV first came into American homes – the idea was to attract the largest possible audience. There were three major netw

This is a worthwhile effort- but it feels too big, not local or focused. I applaud the effort at work here, but I have to say that the overa

It wouldn’t be a renaissance without craft beers. Just recently it opened two microbreweries: Lithermans opened last spring and Concord Craf

American racism is dangerous. Why? Eugenics, for one, the fake science of racial purity. It spread across America as a public health...

So, now with a new game plan, and our natural and cultural treasures in one basket it is time to start talking about our creative economy –

Our knowledge of politics, geography and history is, in a word, alarming.

We cannot afford to allow the real and hardworking media be branded as purveyors of fake stories – we need that light of truth, and we need

U.S. travel to international destinations increased 9% in 2015 over all,  but rose more than 18% to Portugal.

Louis Karno 2017 Travel Forecast