Every year we survey leading sources and journals to see what universal trends are being forecast. As a service to our friends and clients w

Concord. It is the capital of New Hampshire – a vibrant city with a booming cultural scene – and a host of new eateries plus a boutique...

Today’s challenge is to find out what people like, and then reach out to them with information that will get them to plan a trip.  So, resea

Things are changing – while the essentials of marketing remain the same, tactics have matured. Here’s a blueprint for a new PR approach to s

today’s travelers are too sophisticated, and travel is too expensive for that. And the new rules have to drive marketing and PR. I mean if y

Hello 2018 – we look forward to the changes you will bring. Here at Louis Karno we love to predict the future – and sometimes we get it righ

Portugal is having a big year for travel and tourism from the US. The European nation is set to have a 27% increase in American guests...

As you ride their long distant trains you see tiny towns, mostly farming and mining towns that once thrived with the railroad, and now cling

We took the news flow, and did the translation work from Portuguese, which is often long and formal, to US English, which was short, and to

Culture defines a place, and New Hampshire is no exception. We are the state of Saint Gaudens, Frost, Peyton Place, John Irving and a...

Louis Karno 2017 Travel Forecast

The problem is often that travel destinations see social media as the enemy. A place where guests can post negative reviews. But if you...

The problem is often that travel destinations see social media as the enemy. A place where guests can post negative reviews. But if you have

The product is amazing, but the awareness in the US market is low. To boost American visits to Portugal we needed to tell the story of Portu