Feb 4, 20213 minHate speech is not free speechThe Weimar Republic in Germany was hailed as one of the purest democracies of the 20th century. Built on dialog and openness, it...
Dec 9, 20202 minThe Communication Problem with a COVID Vaccine The news that so many have waited for is here: COVID-19 vaccines are on their way, and in 2021 the world may turn the corner on this...
Nov 12, 20202 minCOVID Stories, Rethinking a Campaign to Meet the Moment - Concord NHThe truth was, as COVID transformed cities into less-than-pleasant places to be, Concord’s image was crucial.
Nov 5, 20204 minWhy do I love Portugal? Here’s an Answer for Today’s Troubled AmericaMy first memory of our family home in Portugal, the Casa dos Moinhos, was from Christmas 1977. After a long absence, we spent the holiday...
Oct 1, 20204 minHard to Respect a Ghost Site like “Respect New Hampshire”Spoofing? That would be creating a website as a hoax to fool web users into thinking that the website has been created by a different...
Aug 6, 20203 minPandemic Business Communications Practices, how to dress and Zoom for the brave new worldThe new normal in communications is here. Online meetings, virtual face-to-faces and events, plus the outdoor coffee meetings. Some long...
Jul 23, 20203 minThe longer we wait to act, the more statues will fall - here's why...Statues are powerful symbols, and they evoke a powerful reaction
Jul 1, 20202 minBuilding a Brand One Step at a TimeWe have been asked to help with a few travel brands over the years. And, we got to build the foundation back in 2004 for the Azores
Jun 10, 20203 minNot a Zombie Brand - But a Brand that Outlived the Product - the TWA HotelBut the world would change, travel would become less of a luxury and more of a hassle — and a commodity. The giants of aviation like TWA and
Jun 4, 20202 minIn a Crisis: If you are going to take a bath, you might as well come cleanIf you are going to take a bath, you might as well come clean! We say that a lot in public relations when things go wrong. Hiding facts, and
May 27, 20203 minResearch is the way forward in marketing's new normalNow, more than ever, we need to understand the mindset of our key stakeholder audiences in order to navigate the barriers
Feb 13, 20201 minHow to craft a press kit (fast!)Media kits can deliver the facts supported by graphics and images. So, a lot of what is in the annual report.
Feb 5, 20202 minMarcus Aurelius: World's First PR ProAurelius lived 2 thousand years ago, but if he had lived today he would be a communications master.
Jan 28, 20203 minWhat is in and out in marketing: 2020 PR hacksThe world of marketing is not on its head, it just feels that way. In reality, things just need to be simpler, and more direct.