How we got in this mess - how headlines replaced news...
Our knowledge of politics, geography and history is, in a word, alarming.
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- Jul 31, 2017
- 3 min
Fake News? No, not really....
We cannot afford to allow the real and hardworking media be branded as purveyors of fake stories – we need that light of truth, and we need
370
- Jul 19, 2017
- 3 min
Portugal: Lessons for branding and using travel to sell products
Surely the truth of great products will find its way out sooner or later – but it makes more sense to control that brand by linking it to ev
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- Jul 13, 2017
- 2 min
Lawyers versus PR people…. The eternal struggle
Something bad happens, and you go around the table asking about next moves.
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- Jul 6, 2017
- 1 min
NH without culture is just trees.....
Culture defines a place, and New Hampshire is no exception. We are the state of Saint Gaudens, Frost, Peyton Place, John Irving and a...
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- Jul 1, 2017
- 2 min
Signs that it is time to get off of Twitter....
Twitter is the go-to online news and social site where users post and reply to "tweets” of 140 characters or less. Twitter is a newsfee
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- Jun 30, 2017
- 1 min
Culture defines a place, so why not share that good news?
Culture defines a place, and New Hampshire is no exception. We are the state of Saint Gaudens, Frost, Peyton Place, John Irving and a...
200
- Jun 26, 2017
- 2 min
SEO, what it means to blog for eyeballs
Use your time to tell stories through blog posts to get SEO
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- Jun 22, 2017
- 6 min
Understanding the US traveler - only 36 % of Americans hold a valid passport
U.S. travel to international destinations increased 9% in 2015 over all, but rose more than 18% to Portugal.
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- Jun 16, 2017
- 2 min
A importância da criação de uma marca
Para a construção de uma marca é necessário estudar o mercado, estudar a psicologia do consumidor – no caso do turismo, estudar a psicologia
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- Jun 15, 2017
- 4 min
What is changing in travel? New Trends to watch!
Louis Karno 2017 Travel Forecast
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- Jun 8, 2017
- 2 min
Consumer trends and online channels on tourism
It’s important to start by saying that Millennials live by the rule of “if it’s not on the internet, then it doesn’t exist”. And it applies
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- Jun 1, 2017
- 2 min
How to attract media to social media posts?
Most people, including journalists, use social media to connect with friends and family, so unless you know a journalist personally, you sho
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- May 30, 2017
- 1 min
Sometimes you just want to hide in the bushes....
Sometimes you just want to hide in the bushes. When everything goes wrong, you want to stick your head in the sand and wait for the storm to
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- May 24, 2017
- 2 min
What is a press release good for?
And for every newsworthy release there are 100 terrible ones today. Add to that many in the media scan their emails because of the prolifera
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- May 19, 2017
- 2 min
Três maneiras para melhor promover o turismo em Portugal
Traduzir literalmente do português para o ingles não é solução. Os Americanos têm um ingles simples, direto e sem floreados.
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- May 18, 2017
- 2 min
How can a travel destination use social media to help sales?
The problem is often that travel destinations see social media as the enemy. A place where guests can post negative reviews. But if you...
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- May 10, 2017
- 1 min
4 tips to be a great public speaker
A key to success in speaking is not just having something worthwhile to say, but also saying it briefly. We need to follow the speaking axio
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- May 4, 2017
- 2 min
Should I Hold a Press Conference?
Good question! Most often, no – don’t hold a press conference. But if you have to, here are seven Tips. So, you have read about the...
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- May 3, 2017
- 1 min
What about Olivença?
Spain is again rattling sabers over Gibraltar. The rocky outcrop was taken in 1704, and Spain ceded it to Britain under the Treaty of...
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