Karno’s 2021 Travel Predictions - Well, maybe… here’s what could happen
We did not get it right a year ago in predicting the pandemic and collapse of world travel in 2020. Not that the signs were not there,...
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- Jan 7, 2021
- 2 min
2021: Ainda o apanhamos!
If I had to think of a way to sum up 2020, for me it would be the writings of Eça de Queiroz. You may not be aware of Portugal’s great...
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- Dec 24, 2020
- 3 min
Don't rule out the Creative Economy as a way to rebuild the economy
Arts. Culture. Learning. They are not a luxury – they are the things that define us. What would Salem be without the House of the Seven...
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- Dec 17, 2020
- 4 min
How a BRAND Can See you Though a Crisis
These are challenging times for any business or organization: Demand, consumer confidence, and spending are all down. Unemployment,...
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- Dec 9, 2020
- 2 min
The Communication Problem with a COVID Vaccine
The news that so many have waited for is here: COVID-19 vaccines are on their way, and in 2021 the world may turn the corner on this...
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- Nov 26, 2020
- 3 min
Why UNH should drop Franklin Pierce, again
I was the chair of the 2004 Franklin Pierce Bicentennial Committee, helping to organize the events and programs that marked the 200th...
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- Nov 19, 2020
- 2 min
7 Reflections on the American Market as seen from Europe
The election is done. The results will be set by Mid-December. A vaccine is coming to the US, but only in mid to late 2021. The road...
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- Nov 12, 2020
- 2 min
COVID Stories, Rethinking a Campaign to Meet the Moment - Concord NH
The truth was, as COVID transformed cities into less-than-pleasant places to be, Concord’s image was crucial.
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- Nov 5, 2020
- 4 min
Why do I love Portugal? Here’s an Answer for Today’s Troubled America
My first memory of our family home in Portugal, the Casa dos Moinhos, was from Christmas 1977. After a long absence, we spent the holiday...
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- Oct 29, 2020
- 2 min
Rebranding in a Pandemic? Sure, why not?
In order to position any organization for success and capitalize on its unique selling proposition – a rebrand might be in the cards. The...
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- Sep 23, 2020
- 3 min
Arts have, and can, lead the way for New Hampshire to rebuild
In the 19th century no one knew much about New Hampshire. But then a few brave artists made their way to the White Mountains in the 1850s...
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- Sep 18, 2020
- 3 min
Recipe for Designing the Marketing Plan that Sets You Apart from the Crowd
How do you stand out in a crowded market and differentiate yourself from the competition? In these complicated times, most of us just...
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- Sep 3, 2020
- 2 min
Travel’s new normal: Where we go from here…
The world is a changed place today. And the travel market is drastically different too. Most nations are off limits to Americans.
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- Aug 27, 2020
- 4 min
The dark talent of Arch Oboler: The man who could conceive of the world being destroyed by a chicken
His name was Arch Oboler. He was one of America’s greatest radio playwrights, and one of the most imaginative horror writers of the 20th...
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- Aug 20, 2020
- 4 min
We could sure use the help of one of America’s greatest humorists right now
Fred Allen was a truly great American comedian, who is, sadly, mostly forgotten today. His dry wit and outlook made him a bit of a philosoph
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- Aug 6, 2020
- 3 min
Pandemic Business Communications Practices, how to dress and Zoom for the brave new world
The new normal in communications is here. Online meetings, virtual face-to-faces and events, plus the outdoor coffee meetings. Some long...
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- Jul 23, 2020
- 3 min
The longer we wait to act, the more statues will fall - here's why...
Statues are powerful symbols, and they evoke a powerful reaction
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- Jul 8, 2020
- 2 min
Looking to hire a PR Firm?
A crisis is not easy, call a professional in and get help.
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- Jul 1, 2020
- 2 min
Building a Brand One Step at a Time
We have been asked to help with a few travel brands over the years. And, we got to build the foundation back in 2004 for the Azores
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- Jun 23, 2020
- 3 min
To address racism in America, we need to teach our real history
As America struggles to come to terms with systemic racism — many may ask why has this issue not been addressed, and why has it taken so...
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